8 Reasons Windows Users Don’t Switch
Let me say it right off the bat: Macs running OS X give the best computing experience on the planet. It’s not that Macs are perfect, but compared to everything else, there is nothing like the Mac experience. With that in mind, it’s difficult for many Mac users to comprehend why there are so many Windows users suffering needlessly by running a Windows system. That’s where I come in.
I have been a die-hard Windows user since I started computing. If you had told me I would switch to Mac at any point in the future, I would have laughed at you. There was nothing that could ever make me switch! Well, that didn’t exactly last forever, but as a recent Mac “switcher,” I have a unique perspective on both worlds. Experienced Mac users may not have the perspective that it takes to see what makes Windows users stay with Microsoft, and let’s face it, some Mac users (not you or me, of course) are just downright zealots who think that anyone using Windows should be cast into the fiery pits of Mount Doom and forgotten for all eternity. (Nerd alert!)
So allow me to take an objective look at what keeps some Windows users from switching, from the perspective of someone who has resisted switching to Mac for a long time and was looking for any excuse to stay with Windows. And once you’ve read this article, check out 8 Reasons Windows Users Do Switch to Mac to learn what is working.
1. Ignorance
Ignorance is merely a lack of knowledge, and when it comes to Macs, most Windows users, myself included, are extremely uninformed. My experiences with Macs were mostly pre-OS X, before the really good stuff began to happen, and I made a decision that Macs were not for me and never looked back. Many Windows users think they’ll have to “re-learn everything” and that nothing will be familiar. While this is partly true, Macs are so much easier to use; many beginners find it easier to do most tasks intuitively, without having to be taught or open a manual. As someone who has spent long hours teaching family and friends how to do simple tasks like email attachments, I can you tell that the same cannot be said about Windows.
2. The Office
No, I’m not blaming Steve Carell, I’m talking about where you work. Most office environments run Windows, period. While this is beginning to change, the reality is that the majority of people are using Windows at the office. If you need to bring your work home and get things done, it makes sense that you should run Windows at home, right? Not really, but the average Windows user doesn’t know about Office for Macs, or that their files will still be compatible. They don’t realize how easy it is to work across both platforms, or that they can even run Windows on their Mac when all else fails. Even if they do know these things, they figure that it will be more difficult to work on two platforms than it is worth. Apple is doing a great job lately of educating people on these misunderstandings, but it is still the prevailing thought among Windows users. Even if the Mac doesn’t get a strong hold on the business market, it’s important that people know they’re capable of it.
3. Hardware
I have always been a bit of a hardware geek, and used to enjoy building my own machines. Every few years, I would upgrade the motherboard and processor, and re-use the case, the hard drives, and power supply, and could make a significant upgrade for $400-500. I can never do this with a Mac. Hardware geeks are hard to convince for this very reason, and even average Windows users may scoff at something like an iMac because they don’t want to pay for a new monitor every time they upgrade their computer. Mac Minis are popular with Windows switchers because they can use their current monitor, mouse, and keyboard and not have them bundled as with an iMac. This is becoming less of an issue as the price of Macs have come down considerably, and technology moves so fast nowadays, you’ll likely to want to upgrade almost every component every few years anyway. As a former system-builder, I’m now at a point in my life where I would rather pay a little extra for a system that works right out of the box and has great support than save a few hundred dollars at the cost of countless hours of being my own tech support.
4. Price
The perception by Windows users is that Macs are more expensive than Windows PCs. This may have been true in the past, but the new Macs are very comparably priced to similarly equipped PCs. Unfortunately, the perception remains. Budget PCs may undercut Mac prices, but budget PCs sacrifice quality parts and support. Apple has shown that they are not interested in competing in the budget computer market, and it’s a smart move, as the margins in this area are extremely small. Windows users should consider what they’re getting for the extra money. Apple’s support is top-notch, the included software, such as iLife, is stellar, and the quality and design of the machines is always first-class.
5. Lies
Let’s face it: Apple tends to bend the truth once in a while, especially about Microsoft and Windows. One of the “Get a Mac” ads states that Windows is for spreadsheets and pie-charts, while Macs are for “fun stuff” like photos, movies, etc. To Mac users, this seems both funny and true. Windows users, however, are thinking of the aisles and aisles of games that are available for Windows, while there is a half-shelf devoted to games for the Mac. I don’t know about you, but I can only have so much fun playing with photos. Things like this just sound like lies, and they sometimes present Apple as a company that has to lie about its competitors to get business. Other ads point out flaws in Windows that are so true it hurts, especially letting people know that Macs don’t get viruses, or that Macs include a lot more useful software and less bloat than Windows. Don’t get me wrong, I take the commercials as a light-hearted jab, as they are intended, but some of them bend the truth so much that it creates mistrust.
6. Windows Bashing
Apple and Steve Jobs are constantly making jabs at Vista and Microsoft, and Mac users follow suit. That’s understandable, but when Steve Jobs is constantly berating Vista and Microsoft instead of touting the features and advantages of Apple’s own products, it makes Windows users think that Macs don’t have much going for them. I remember watching the 20 or 30 minute Vista-bashing session at the WWDC conference and wondering why Steve Jobs is so insecure that he has to berate the opposition. Can you imagine shopping for a car and having the salesman only talk about what’s wrong with the competition’s cars? This always reminds me of John Kerry, whose entire campaign was about bashing Bush instead of telling you why he was a good candidate himself. It didn’t work for him either. Apple, your products are the best in the industry. Act like it.
7. Vista
I’m going to let you in on a dirty little secret, but you need to sit down first. Windows Vista is actually a good operating system! There. I said it. The ugly truth is that Vista is the best operating system Microsoft has ever released, and for many users, it is good enough. That’s right, good enough. I really like Vista. It fixes so many of the little issues that have plagued me for years, and if I had to use Windows, it’s the version I would use. But now that I have spent time with OS X, I could never go back. For Windows users who have never touched OS X, or are resisting Macs for any of the reasons listed here, Vista is the best operating system they have ever used. I know, I pity them too, but all we can do is hope that they see the light eventually.
8. Mac Users
Okay, I’m not talking about you or me here, but there are some Mac users out there who have just a little too much love for Apple. When they are shouting (or typing in all caps) about how much better Macs are, they’re not convincing anyone to switch, they are scaring them away. Even well-intentioned Mac users can sometimes get a little carried away. I’ve had many friends lecture me for hours on end that I was stupid not to switch, and all it did was push me further away. In contrast, when I got a chance to sit down and quietly use a Mac, I began to enjoy the experience, and luckily, a friend was smart enough to answer my questions and just let me play for a while, and it made all the difference.
Conclusion:
Apple is doing so much right these days. I am sometimes awestruck by their constant stream of good decisions, but there are still so many Windows users unwilling to take the bait. I think it helps to know what we’re up against when we’re trying to convince Windows users to join the Mac side, and I hope I have provided some insight.
Did I miss some reasons? I’d love to read them in the comments.
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In my view, the real test of software is how well and how rapidly it provides useful innovation deliverable to the end user. In the past 5 years, OS X has equaled or passed parity with Windows in feature inclusion. As to the final verdict, the next 5 years will be crunch time.
OOOoooooooo. I love an honest discussion. Thanks.
Point 5: Lies, is really interesting. I never considered the obvious game angle as I don’t have time to play them.
4: Price is exceedingly frustrating these days. Though likely not true now, when the Mac Pro came out, it was cheaper than a Dell. Macs don’t get viruses NOW but that could change. It’s not like there haven’t been security patches. Apple is very careful to not say Macs cannot get viruses but that there aren’t any (except Proofs of Concept).
6: Bashing Windows started when W95 was released. Think about it, both are GUI based OSes (now) with command lines. What makes a Mac different is it’s easier/more enjoyable to use than Windows. That’s bashing Windows. Maybe Jobs does so because that’s what people want to hear. As a Mac fan since 84/5, I was dismayed that people would pick W95 over a Mac when the experience was clearly better. (The Mac did get on shaky ground when NT 4 was released.) That experience came at a price because Mac hardware was higher quality (and Apple’s profit margins were higher). That reaction lead to zealotry.
7: Really! I wasn’t impressed when I set up Basic. Cancel/Allow got old FAST despite me turning it off during the main setup of a new laptop. Your pitying W users is what leads to zealotry, BTW.
8: I find that interesting. Most long term Mac users I know have a love/hate with Apple. Love the products, hate the company for whatever reason. Please smack the lecturer(s).
You wanna know why I like Mac’s?
Put your cursor over the following word: “moot”, then hold down Control+Command+D
Now THAT is great, doncha think?
(Oh, and that darn Windows Startup Chime needs to change, and the Mac’s could too.)
why i wont go mac
1. cant get software. mac has miniscule choice of software compared to pc
2. mac fanboys are as irritating as a sack rash
3. only 1 big button on the mouse…are we not men?
4. i dont want to be iSheep
5. dont know wether to refer to it as a mac or an apple
Beeblebrox said “And digging themselves right into another one by bricking iPhones when customers exercise their right to open the phone to other carriers.”
Any iPhone owner specifically agreed via ToS to not modify their phones to “open to ... other carriers.” They had zero right to do that. They knew the risks and APPLE STATED their phone might be damaged if they applied the latest firmware. Come on! What’s Apple supposed to do, physically hold their hands? In case you didn’t know, the iPhone is believed to be partially subsidized by the monthly fees via commission from AT&T. This bricking argument is getting tired and has always been ignorant.
I liked Steven’s article because it’s honest and accurate. You’re like the anti-zealot spewing unsubstantiated claims. For example, when did Jobs demand that DRM be removed? He suggested it, but I have seen no account of a demand. Yes, EMI was thinking of doing it before Jobs announced it and may have even given Jobs the idea. Demanded? Maybe all this zealot labeling comes from people vigorously defending falsehoods. Ignorance cannot remain unchecked!
Sheesh. I hate having to correct Mac users. Apple does lock OS disks to the computer model they ship with. My G5 disk would not install on my iBook (but the OS would copy). You will hear Apple say they don’t support third party applications and hardware. Most geniuses will give it a try though.
I would definitely agree that Apple has taken many pages from Microsoft’s playbook. I think it’s too early to call them a monopoly and can cite your citation of Amazon’s mp3 store as an example. Plus, the Sansa is reportedly gaining market share.
My $350 laptop does NOT run Vista like a champ. It’s slower than it should be for a 1.2G Celeron.
We certainly don’t know what negotiations exactly transpired between Apple and the music trolls. There’s nothing preventing Universal from trying to undercut iTunes to cause damage/prop-up the new AmZtore. Welcome to business. My point is you cannot draw a conclusion when the underlying rules change. Think “Introductory (predatory) Pricing.” And, if you recall, it wasn’t until Jobs talked them into it that you could actually own your purchases for life. Up until then, it was subscription only. There’s NO WAY you could have talked the trolls into DRM free music back when the store started. AND, Jobs had to talk them down to 99c. What Apple could do, now that the Store is making Apple tons of money, is reduce some of their take but I’d bet that won’t happen without a concession from the trolls.
The iPhone subsidy is the same as other phones. Theoretically, the initial price is discounted due to the monthly cost built in for any phone. Why do you think Apple dropped the price? It just means that once the phone subsidy is paid (whenever that is), AT&T doesn’t get the gravy, Apple does. (You don’t think you can get a high-end smartphone for zero initial cost, do you?)
I think most large corporations are greedy and, unlike Apple these days, inept. Apple just makes great products. Yes, repair prices are obscene which is why my new rule is to always get AppleCare. And speaking of shit don’t stink, I don’t think there’s as many people as you do who believe that Apple can do no wrong. Most of us are pissed that Jobs didn’t fight back more on ringtones. Lots of theories as to why but nothing concrete.
Bluegirl, why is M$ to blame if your CM system crashes?
BBrox, why didn’t you take your numbers file into the store with you and open it on any of many Macs that have iWork and save it out as Excel or any other supported format? BTW, *IIRC*, the format is an XML package so you should be able to extract the parts and recreate if you were in a hurry. I don’t have iWork 08. And, while you’re at it, let’s see the laundry list of money spent on your cheap PC. Don’t forget the software you must have to support it. I suspect you’ll still be below the iMac. Oh, be sure to factor in your time to build it.
Apple does not have a stranglehold over me. The DRM lock is due to the music trolls (RIAA) and not Apple’s fault. I can get my computers repaired by third parties using hardware that they refurbished. And I can even dump OS X in favor of anything that runs on Intel. Though I wouldn’t call it a stranglehold, I do think Apple needs to offer more variety of hardware. We need a mini tower that runs Core Duos with reasonable memory costs. FB-DIMMs are expensive.
I’m reaaaaaally tired of people demanding that Apple open the hardware platform. Go get the cracked OS X 10.4.4 that has to be floating somewhere in the Net and have fun. Apple is a hardware company first. Their gross profits primarily come from hardware (though Leo WILL give them a nice boost). They are never going to cede that money. M$ has huge costs and lack of reliability due to their “open” hardware standards (If it was truly open, Apple wouldn’t have had to hack in a BIOS layer inside EFI to boot XP). Even if/when Jobs leaves, his successor knows why open hardware will not work for Apple. It’s been tried and it failed, or did you forget that?
Anyone blaming a user for an OS crash should have their head examined. Unfortunately, many don’t know a true OS crash/lockup or don’t wait when a mounted volume abnormally drops. A kernel panic IS possible when hardware is bad (and roughly is equal to a BSOD these days). Bad power can wreak havoc too. Bad kernel extensions (kexts) will cause problems also but there are far fewer third party kexts than drivers for windows so the risk is greater for the latter. Bad kexts is also not Apple’s fault though anyone installing risky code (kexts or Unsanity’s APE) may need a tongue lashing (though isn’t it better to go at it from a helpful side which would involve asking questions about what the user was doing?). It is Microsoft’s as all different types of drivers (in XP at least) all run in the same space. Print drivers and disk drivers whereas OS X segregates them. To my knowledge, Apple also strongly discourages the kext code path.
Makes you wonder if smackdown even read the article & comments. S/he is also as bad as any Mac zealot.
So, with the following terms on the iPhone (probably new with the 1.1.1 update), I cannot understand why anyone would agree to them. Quite evil. Effectively, Apple states: “If we break your iPhone, you pay to fix it.” Uppercase theirs.
“6. Disclaimer of Warranties YOU EXPRESSLY ACKNOWLEDGE AND AGREE THAT USE OF THE iPHONE SOFTWARE AND iPHONE SOFTWARE UPDATES IS AT YOUR SOLE RISK AND THAT THE ENTIRE RISK AS TO SATISFACTORY QUALITY, PERFORMANCE, ACCURACY AND EFFORT IS WITH YOU. INSTALLATION OF THIS SOFTWARE MAY AFFECT THE USABILITY OF THIRD PARTY SOFTWARE. EXCEPT TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE iPHONE SOFTWARE AND iPHONE SOFTWARE UPDATES, AND ANY SERVICES PERFORMED BY THE IPHONE SOFTWARE AND IPHONE SOFTWARE UPDATES, ARE PROVIDED “AS IS”, WITH ALL FAULTS AND WITHOUT WARRANTY OF ANY KIND, AND APPLE AND APPLE’S LICENSORS (COLLECTIVELY REFERRED TO AS “APPLE” FOR THE PURPOSES OF SECTIONS 6 AND 7) HEREBY DISCLAIM ALL WARRANTIES AND CONDITIONS WITH RESPECT TO THE iPHONE SOFTWARE AND iPHONE SOFTWARE UPDATES, EITHER EXPRESS, IMPLIED OR STATUTORY, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES AND/OR CONDITIONS OF MERCHANTABILITY, OF SATISFACTORY QUALITY, OF FITNESS FOR A PARTICULAR PURPOSE, OF ACCURACY, OF QUIET ENJOYMENT, AND NON-INFRINGEMENT OF THIRD PARTY RIGHTS. APPLE DOES NOT WARRANT AGAINST INTERFERENCE WITH YOUR ENJOYMENT OF THE iPHONE SOFTWARE AND iPHONE SOFTWARE UPDATES, THAT THE FUNCTIONS CONTAINED IN OR SERVICES PERFORMED BY THE iPHONE SOFTWARE AND iPHONE SOFTWARE UPDATES WILL MEET YOUR REQUIREMENTS, THAT THE OPERATION OF THE iPHONE SOFTWARE AND iPHONE SOFTWARE UPDATES WILL BE UNINTERRUPTED OR ERROR-FREE, OR THAT DEFECTS IN THE iPHONE SOFTWARE AND iPHONE SOFTWARE UPDATES WILL BE CORRECTED. NO ORAL OR WRITTEN INFORMATION OR ADVICE GIVEN BY APPLE OR AN APPLE AUTHORIZED REPRESENTATIVE SHALL CREATE A WARRANTY. SHOULD THE iPHONE SOFTWARE OR iPHONE SOFTWARE UPDATES PROVE DEFECTIVE, YOU ASSUME THE ENTIRE COST OF ALL NECESSARY SERVICING, REPAIR OR CORRECTION. SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF IMPLIED WARRANTIES OR LIMITATIONS ON APPLICABLE STATUTORY RIGHTS OF A CONSUMER, SO THE ABOVE EXCLUSION AND LIMITATIONS MAY NOT APPLY TO YOU.”
Pah. That would never withstand the inevitable class action lawsuit were a significant flaw present.
With regard to NeoOffice, I did check to see if I downloaded PowerPC, and I did. Is it time for me to try again? I believe the last time I attempted to use NeoOffice was in July.
Bluegirl, why is M$ to blame if your CM system crashes?
pecosbill, I don’t think I said he was. I meant, and I apologize for being unclear, that Windows crashes. And the CM does, too, but much of that is a result of Windows crashing.
I purchased my first Mac for my wife for a wedding gift since she was more familiar using OSX from college and it wasn’t too bad and I kind of liked it. I have used many different OS almost every version of windows ranging from 3.x through 2k3 and I do run Vista on my PC which runs just fine.
I personally can’t find why Safari is any good. I found it very clunky to use and a lot of websites I can’t visit due to the lack of expandability (This may have been fixed but my mind is made up Safari is dead to me).
Also why is iLIfe a selling point for Mac? I found all those type of programs bundled into WinXP, and they don’t spontaneously close on me. Yes I found that iLife is very buggy.
The new OSX Leopard has 300+ new features some I would really like to try but many I think are retarded for example grammar check, are you serious that is a new feature? Didn’t Office 97 have that? Another feature was a dictionary, holy crap now I don’t have to open a web browser to find a word damn that saves a boat load of time.
Any little change they did to the previous version they list no matter how minute it maybe so you can believe they overhauled the whole damn thing just to get you to buy it.
Now no way I am proponent for Microsoft, I hate all computers evenly, but you do have to face the music they won’t go away. My work computer (HPUX) has never stalled on me, maybe for the only reason I only have to programs installed. Software makes the OS no matter what platform it is on. So to all you Mac haters, and Windows haters alike shut up.
Why I will not switch to Mac.
I honestly have tried multiple Operating Systems and have found a solution for myself. And Macs didn’t make the cut.
1. Versatility. You want versatility, you cant beat Windows unfortunately. Multiple distros of Linux come close and Macs just don’t have it. Its sad when I can get more fully functional and very powerful software on Ubuntu than I can a Mac…AND OSX IS UNIX BASED!!!
2. Games. Comments have been made about not not being able to find PC games or that they prefer console games. Ok, first… GameStop and EB Games haven’t sold PC games in MONTHS. Mainly because you cant trade in PC games for old ones. And this “buy back” program is where these guys make tons of money off these poor kids. Go look in at Fry’s Electronics or Best Buy. 4 AISLE OF GAMES !!! While console games only get 1 aisle per console if they are lucky. PC games today are making money that is approaching the Hollywood numbers. Look at the numbers Half-Life 2 put out in the first year. Halo 1 and 2 combined barely surpassed it. As for gaming on Linux…forget it, there are fewer games available for Linux than there are for Macs. And getting a windows game running on ANY version of Linux is like pulling teeth. Even with WINE and Cedega. Macs have a couple (literally) of games available but even the Pro systems running XP with windows games still get out performed compared to equivalent hardware on a PC for over $500 less.
3. Stability. Windows lost this battle. Macs however do well but, when they die its a horrible death. Given the marked improvement over the past, when OSX arrived built around a UNIX core I couldnt have been more thrilled. However it still coulnt compete with the Linux distros that I tested. Ubuntu, Fedora Core, FreeBSD all have my eye when I want stability.
Raptor7, I am not entirely sure about GameStop since I haven’t been to one in almost a year but I just went to EB games a few days ago and they do have a rack of PC games. Maybe you missed it or certain ones are not carrying PC games anymore.
I’m interested to hear people write about “exceptional service” from Apple, because my experience of SERVICE to date has been two lousy experiences and zero good ones.
STRIKE ONE
I own precisely one Apple product - an iPod. It synced fine to my (Windows) PC, powered itself off the USB cradle, and everything worked. Then I got this message from Apple that I needed to “upgrade the firmware” (or some other such runes) and told me to “click here”.
At the end of following the on-screen instructions it said “Now plug your iPod into the mains adaptor - you CANNOT use the USB cradle for this part.” Well, theoretically I must have a mains adaptor, but I’ve never used it, and have absolutely no idea where it might be. So I called Apple support, who told me that:
1: My nearest Apple store was about an hour from my house
2: The iPod was, until I purchased a replacement charger, useful as a paperweight, but not as a music player
3: They did NOT feel it was appropriate to warn that the mains charger would be needed BEFORE starting the installation
Fortunately, a local electrical store found me a “car charger” which worked, but that meant no iPod until the weekend.
STRIKE TWO
I am leaning towards dipping my toe in the water with the Mac, so went along to an Apple Store earlier this week (the one that’s about an hour from my house, remember) and asked to look at a Mac Mini.
The salesgirl (who was sufficiently younger than me to by a “girl”, trust me on this) said “And it comes with all this software”... and pointed at the row of applications.
A bit of playing with the spreadsheet had me pretty much ready to go, but for some reason I double-checked “All that’s included?” and was told “Oh, actually no. That’s an extra £300”.
Ah, so the price of the Mac Mini as shown was £800 not £500, then.
Now, I don’t deny that the Mac looked a lovely piece of kit, and seemed really easy to use… but I’ve used enough computers over the last 25 years for SERVICE to be important to me… and my experience with Apple hasn’t been great.
You may say “MS are just as bad”, but that’s missing the point. To make me CHANGE you have to be MUCH BETTER…
I recently ‘switched’ back to Windows after five years using osx 10 and so far I like it. I think Windows VISTA is better than mac osx 10.5 even. Really. I’m not making it up. I don’t understand what the fuss is about regarding VISTA—I’ve had no problems with it (yet). The thing is it seems to be faster! I think because the system isn’t bogged down rendering all this eye candy, like it is under OSX 10.5. I mean the fonts and icons are huge under OSX 10.5 by comparison to VISTA. And I didn’t realize how glad I’d be to see that rediculous bouncing dock go away. And the shortcuts. How I’ve missed those Windows shortcuts. - from a former ‘swticher’ who has ‘switched’ back.
I won’t disclose my age, but let’s say I remember the days of windows 3.1 and being in awe when all the eye candy was introduced. I have been an windows user for years until recently when I decided to give Linux a try. I found that it was great to do mostly everything I wanted, but not quite as polished as I was used to. I use linux today for web development and server.
One day, I stumbled across a hacked version of 10.4 OSX that would supposedly allow you to install osx on your pc. I gave it a try and it worked mostly, expect for video not being great and other drivers were not there. This was my first experience with os x. I played with it for a few weeks and started to like the feel of it. Before i new it, I was standing at best buy with a macbook under my arm. I swear that the hacked os x was Steve Jobbs ‘brain child to get us windows users to try os x
.
At first, you quickly realize that it’s different. You have to relearn ways of doing things. But, once you get the hang of it, it’s very slick. It definitely just works! I use it in my everyday life, work and play and have never found it to be a problem… actually accept for the people who keep wanted to play with it a work when they see the apple logo on the back of my screen. Let’s face it, even though we have all downloaded thousands of cool programs off the net, there is a core of software that is used 99% of the time and the mac has it. Office for mac, is a big one. For those of you using highly specialized software, you may have a more difficult time.
2 weeks ago, I needed another testing web server. My windows machine was a good one so bye, bye windows and I installed Linux. I’m happy to say that the only windows in my possession these days are the ones that slide open. Actually, I do have it running under vmware on my mac. I have a couple of very specialized programs I need to use only available on Windows. Funny though, I find myself searching for the similar programs that run natively on the mac
.
I feel like a televangelist. So many people ask for my advice on what kind of pc to buy. I find myself recommending the mac more and more. I’ve never tried vista and probably never will. My, has the world changed.